ProTranscreation
​Where language comes alive

Language is more than vocabulary. Successful communication requires an understanding of culture, context, audience expectations and the subtle associations that words, names and messages can evoke.

Drawing on my expertise, I help organizations and individuals navigate linguistic and cultural challenges, conduct research and make informed communication decisions.

 

What it means is, I do:

 

• Brand and product name evaluation

• Cultural and linguistic suitability checks

• Market research

• Surveys and data collection

• Content and language review

• Communication analysis

• Contact with Russian-speaking partners and stakeholders

• Research support for academic, business and media projects

 

For example, if you are planning to enter a Russian-speaking market, I can assess how your brand name, slogan or communication materials are likely to be perceived by native speakers. Does the name have unintended meanings or associations? Does it sound natural and trustworthy? Could it create confusion with existing brands? These are the kinds of questions that require not only language skills but also cultural insight and professional judgment.

 

I also provide consecutive interpreting services in the Netherlands for business, media, educational and community settings.